The Upside of Irrationality / Dan Ariely

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Entertaining, accessible, and very informative. Explains a lot of counter-intuitive behaviour and aspects of human nature. This book will change how you perceive your mind and the decisions you make in day-to-day life.


In 3 sentences:

Human beings aren’t as rational as you’ve been taught to think.

A lot of your behaviour and the incentives you work for don’t make much sense.

Notice how you make decisions and what motivates you, and test your assumptions.


Read it if:

You’re curious about what makes people tick.

You want to have more control over your decisions and the way you act.

You are convinced that humans are perfectly rational beings.


Skip it if:

You like books that get to the point – case studies and lengthy buildups are not your cup of tea.


Goodreads Rating: 4.0 / 5

Length: 334 pages

Buy the book: The Upside of Irrationality: The Unexpected Benefits of Defying Logic


If you enjoyed this, check out:

Predictably Irrational – Dan Ariely

Stumbling on Happiness – Daniel Gilbert

Thinking, Fast and Slow – Daniel Kahneman

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